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UK Coaching

We delivered digital change for the UK’s lead agency in coaching, providing sports coaches with critical resources on mental health during the COVID-19 pandemic.

Brand Name

UK Coaching

The Challenge:

At the start of the Covid-19 Pandemic, UK Coaching was forced to completely halt the training it offered – both face-to-face and at national events. We were commissioned to redevelop the core website and digital services. 

Due to Covid-19, UK Coaching was forced to completely halt the training it offered – both face-to-face and at national events.

There was a drastic need to rapidly move these services online and to accommodate promotion, sign-up, and purchasing for these sessions. UK Coaching also wanted to be able to provide support for those in economically challenged areas that were disproportionately affected by COVID-19, and to deliver critical information on mental health to those suffering from the many mental and emotional strains of life under lockdown.

Our Approach:

Using Kentico CMS, our experts delivered a powerful content editor experience, enabling a contemporary and responsive design.

We implemented features to help ensure the onsite experience was smooth for both UK Coaching and users, including:

  • Implementation of a Single Sign-On (SSO) mechanism between the main website and the LearnUpon Learning Management System (LMS) where courses are held
  • Creation of an API integration with UK Coaching’s workshop system, IRIS
  • Adding a booking engine for courses held in the IRIS system

The Results:

  • 4k free enrolments 
  • 6K enrolments for the Mental Health Awareness for Sport & Physical Activity a 3760% increase on pre-pandemic figures.
  • 6k enrolments to a new course – Sudden Cardiac Arrest eLearning 
  • 5K subscriptions to the UK Coaching Club - a 14% increase from the previous year
  • The overall number of sessions of the website has increased by 50% compared to previous year
  • 3K registrations to UK Coaching.orgÂ