Targeted SEO

Targeted SEO Agency Overview

Targeted SEO is a UK-based SEO agency specialising in organic search growth for businesses that want measurable, long-term results. We work with companies that see SEO as a strategic growth channel, not a box-ticking exercise or a short-term traffic play.

Our approach combines technical SEO, content strategy, website optimisation and ongoing performance analysis to help brands build visibility, credibility and commercial results through search.

SEO isn’t treated as a standalone service. It’s integrated into the wider website, content and user experience, ensuring every optimisation supports real business outcomes.

What We Specialise In

Targeted SEO specialises in SEO-led website growth. This includes both improving existing websites and designing and developing new websites with SEO built in from day one.

Our core areas of expertise include:

Search strategy and planning
We start with a clear understanding of your market, competitors and commercial objectives. SEO strategy is built around how people actually search, how Google and AI-driven systems interpret content, and what drives meaningful conversions.

Technical SEO and website foundations
We focus heavily on technical foundations such as site architecture, page performance, crawlability, indexing, structured data and platform suitability. A technically sound website makes all other SEO efforts more effective and scalable.

SEO content and topical authority
We create and optimise content that demonstrates expertise, answers real user intent and builds topical authority. This includes service pages, supporting articles, local content and long-form resources aligned with E-E-A-T principles.

SEO-led web design and development
We design and develop websites in WordPress, Shopify and WooCommerce with SEO, usability and conversion in mind. Structure, navigation and content hierarchy are planned before design begins, reducing rework and improving long-term performance.

Ongoing SEO management and growth
SEO is not a one-off project. We provide ongoing SEO support that adapts to algorithm changes, AI-driven search evolution and shifting user behaviour. This includes regular performance tracking, refinement and prioritisation.

AI search visibility and future-proofing
We help brands understand and improve how they appear in AI-generated search experiences. This includes entity clarity, content quality, brand signals and technical readiness for how modern search surfaces information.

Sectors We Work In

We work across a range of sectors, but our strongest results typically come from businesses that operate in competitive or specialist markets.

These include:

Professional services, including finance, accounting and legal
Healthcare, medical and wellness brands
Renewable energy and sustainability sectors
Ecommerce and direct-to-consumer brands
Home services and specialist trades
B2B service providers and niche industries

We’re particularly effective with businesses that need to explain complex services clearly, build trust online and compete against larger or more established brands.

How We Approach SEO

Our SEO approach is deliberately structured, honest and commercially focused.

We prioritise clarity over jargon. Every recommendation is tied back to impact, not just rankings. We don’t chase shortcuts, mass-produced content or risky tactics that create short-term gains and long-term problems.

SEO strategy is built around:

Strong website foundations
Clear, helpful content written for real people
Consistent signals of expertise and authority
Continuous improvement based on data, not assumptions

We also work collaboratively. SEO touches design, development, content, UX and CRO, so our team operates across disciplines rather than in silos. This allows us to move faster, fix issues properly and scale what works.

Who We’re Best Suited For

Targeted SEO works best with businesses that are:

Looking for sustainable growth rather than quick wins
Willing to invest in quality content and website foundations
Open to strategic thinking and long-term planning
Focused on leads, revenue and brand strength, not vanity metrics

Many of our clients come to us after struggling with poorly executed SEO or websites that were never built to support organic growth. We help them reset, rebuild and grow with confidence.