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28 AUGUST 2025
Integrated and Full Service
Behavioural Research and Behaviour Change
We're Opening The Doors Wider
Back in June at Prolific North’s Northern Marketing Festival, we gave a first look at the refreshed Brands & Agencies platform. We had plenty of conversations and felt a real sense of excitement and anticipation about what this could mean for the industry. Since then, that momentum has only grown and we’re now more ready to open up the doors for more brands and agencies looking for fast & meaningful connections.
Standing Out Shouldn’t Be This Hard
Every agency knows the challenge. Creds decks start to blur. Buzzwords feel familiar. And too often, the work that really matters doesn’t get the recognition it deserves.
That’s the gap we saw and it’s the opportunity we set out to create: a place where agencies can be discovered for what they actually deliver, and where brands can find partners who are the right fit from the start.
Already Taking Shape
Even before the relaunch, agencies were reaching out to claim their profiles and shape how they want to be seen. Some agencies, like Drummond Central, Hub, Smoking Gun,have already built fantastic pages that showcase their work, their people, and their story.
This means brands are already discovering agencies in a way that feels fresher, simpler, and more meaningful through real results and real creativity. And as more agencies join in, the community becomes even stronger.
More Than Listings — A Place for Real Conversation
The new Insights hub is something we’re especially excited about. It’s designed as a space for both agencies and brands to share perspectives, stories, and even confessions. From campaign lessons learned the hard way, to fresh ideas, to the challenges everyone’s wrestling with behind the scenes.
It’s about moving past the pitch and into honest dialogue. A community where marketers on both sides can learn from each other, swap experiences, and spark the kind of thinking that leads to better work.
Premium agencies will play a leading role here: featured across editorial, invited to share expertise, and highlighted to brands who are actively searching for new ideas and partners.
What Agencies Are Saying
Emma Hunt, Ex-Head of Marketing at Vimto, said:
"Brands & Agencies is a cracking initiative that really deserves a big thumbs up! As a marketer at Vimto, I often use your online guides to scope out agencies and see what our competitors are up to" [ Read Full Quote ]
Join The Momentum
Brands & Agencies isn't just a directory. It's a growing community where over 6,000 agencies and 17,000 brands are already present. Agencies are already telling their stories, and brands are already paying attention.
Agencies who haven't claimed your profile yet, now's the time. Because the best work deserves to be seen, and the best conversations are just beginning.