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Latest News & Insights

29 October 2025
October 30th Campaign highlights
From spooky ideas to thoughtful strategy. This week serves Halloween creativity from IKEA, Fanta and Columbia, clever everyday storytelling from British Airways and South Western Railway, and purpose-driven ideas from Dove and EA Sports; plus fresh strategic takeaways from WFA x MediaSense and the Prolific North Awards

28 October 2025
October 29th Agency News Round-Up
In this Agency News Round-Up we’re celebrating the winners from the Prolific North Marketing Awards, sharing Pawsitive news for Refresh and ruminating on viral VS valuable thanks to CopyHouse! Get up to date right here.

28 October 2025
Oct 28th This Week in Brands
From Cadbury’s “All Heroes, No Zeros” and Domino’s bold rebrand, to DFS gamifying shopping with Pinterest, this week’s brand round-up is packed with creativity and culture. Mastercard names a new global CMO, Regatta dials up its autumn campaign, and YouGov reveals the UK’s biggest brand movers. Dive in for the trends, ideas, and moments shaping brands right now.