Real case studies showcasing successful, collaborative work happening between brands and agencies right now.
15 AUGUST 2025
Nemesis Reborn: Back with a Vengeance
WINNER OF 18 INDUSTRY AWARDS, AND COUNTING! When Alton Towers Resort challenged Smoking Gun to create a brand defining moment to mark the return of Nemesis, the UK’s original inverted roller coaster, Smoking Gun leapt at the chance to elevate an already packed launch campaign with a show stopping stunt.
14 AUGUST 2025
Fry & Mighty – Taking back market share for Philips airfryer
Smoking Gun’s strategic division, the Intention Unit, created a measurement framework with business impact and outcomes at its core. This provided absolute clarity and consistency on how success would be measured.
11 AUGUST 2025
Launching the world's first biometric tap with Verossi
Tight deadline, tight budget - shooting content for the world's first biometric tap.
Upgrading KluraLabs™ from a healthcare product to a mass-market brand
We got under the skin of a global bioscience innovator and translated their ground-breaking technology for the masses.
Helping an exciting new brand grow in the crowded outdoors market
Lifestyle imagery and messaging for Drytino.
25 JULY 2025
Triumph Motorcycles
Delivering some of the most ambitious launches to date for one of the most iconic British brands.
