This week in agency news, WPP reshapes its creative future under Jon Cook, Appetite Creative reveals record-breaking confidence in connected packaging, and Cheshire’s Thrive launches a powerful new charity initiative. From leadership leaps in Birmingham to LinkedIn’s 2026 "Skills on the Rise," get the essential updates your agency needs right here.

How are the UK's leading regulated brands navigating social media in 2026? From the Prolific North roundtable to standout campaigns from Bupa and Barclays, we explore how Finance, Legal, and Healthcare sectors are moving beyond 'playing it safe.' Discover 4 great social campaign examples that balance creative storytelling with strict compliance to build long-term trust.

From a forest takeover at Oxford Circus to ASDA’s Double Denim and Channel 4’s Fountain of Filth, this week proves creativity still captivates. Plus, insights on AI in search and the new social media demographic report give marketers plenty to think about.