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Botanic Lab Brand Logo
Botanic Lab
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Drink and beverages
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Botanical Lab Brand Logo
Botanical Lab
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Beauty and cosmetics
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Botanicals Fresh Care Brand Logo
Botanicals Fresh Care
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Both Interested Brand Logo
Both Interested
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Software and tech platforms
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Bother Brand Logo
Bother
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Botox Brand Logo
Botox
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Healthcare and medical
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Bottelinos Brand Logo
Bottelinos
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Restaurants, bars and clubs
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Bottle Lab Brand Logo
Bottle Lab
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Boucheron Brand Logo
Boucheron
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Fashion and clothing
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Bouclair Inc Brand Logo
Bouclair Inc
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Retail
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Bought By Many Brand Logo
Bought By Many
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Veterinary and animal care
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Boulting Brand Logo
Boulting
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Latest News & Insights

1 April 2026
April 1st campaign highlights
From McDonald’s rebuilding trust through people, to Diet Coke and Topshop tapping into culture, brands are moving beyond product-led messaging. O2’s push into utility-led storytelling reinforces the shift. Overall, it’s about trust, relevance and real-world value driving visibility.
Weekly Round-ups
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24 March 2026
Marketing has a knowledge gap
New research from Ipsos across 1,226 marketers reveals a significant marketing knowledge gap, and formal training is 3x more important than any other factor in closing it. Here's what the data shows, and what it means for brands and agencies building stronger teams.
Marketing in Motion
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24 March 2026
March 24th campaign highlights
From Sainsbury’s linking audio to in-store sales, to Ritter Sport taking sampling back on the road, brands are finding smarter ways to connect media with measurable outcomes. Plus, LinkedIn calls out “bullspend,” and new data points to how AI discovery and midweek behaviours are reshaping where and how brands show up.
Weekly Round-ups
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